It is crucial to have an understanding of your target audience for successfully launching your brand. Discovering the needs and demands of your customers is the roadway to building an effective marketing strategy. But how do you find …
Marketing
Top 12 Influencer Marketing Tools & Software
Influencer marketing is one of the top strategies to raise brand awareness and gain more exposure. Businesses get incredible results with this marketing tactic and make around $5 for every dollar they spend on such promotions. But …
YouTube Studio – The Complete Guide
Starting a YouTube channel is nothing less than a thrill. But with a lot of settings and features, you may find this quite complicated, to begin with. YouTube is a great place to build a community, grow a brand, or be an influencer if …
Best Valentine’s Day Marketing Ideas (with Examples)
January is over, and it’s time to plan next month's content. But before doing so, you need to take a look at the important days in February and prepare something special for each one. Especially, no doubt, for the 14th of …
Zara’s 9 Marketing Strategies That Made it a Giant Success
Zara is an industry leader in the fast fashion industry. It’s well-reputable in 96 countries, and renowned for its constant stream of trendy collections, and affordable prices. The Spanish clothing retailer rarely advertises itself …
Louis Vuitton’s 15 Marketing & Business Strategies to Learn From
Ever wonder how designers become so popular? Louis Vuitton's marketing and business strategies can give you a glimpse into tricks and tactics designer brands employ to establish a strong position in the market and gain worldwide …
12 Best Content Marketing Software & Tools for Beginners
It's no secret that content marketing is one of the best ways to promote your business and drive traffic to your site. However, it can feel like a complex and daunting task, especially if you're just starting. It's hard to know …
16 Instagram Marketing Statistics You Need to Know in 2023
Instagram is one of the biggest social media platforms out there! That makes it a fantastic place for business owners and marketers to promote their brands and products. However, if you don’t understand Instagram, you won’t be able to …
Pepsi Marketing Strategy: 8 Tactics to Inspire You
Pepsi is one of the few beverage brands that has kept a dominant position in the market for over 100 years, despite facing tough competition from leading rivals like Coca-Cola. It has gained global recognition by establishing itself as a …