
A good sales funnel builder helps you design and manage your customer journey more efficiently.
It connects and optimizes each stage of the funnel, creating a path that improves your conversion rate.
If you are a WordPress user, there are plenty of sales funnel builders available for you.
Some target specific funnel stages, and some provide everything in one place.
What Is A Sales Funnel Builder, And What Apps Are Best For WordPress
A sales funnel builder is an online app that lets you map out a step-by-step sales process and set it on autopilot.
With its page-building and automation capabilities, you can streamline each stage of your customer journey and keep track of everything.
Top Features To Look For In A Sales Funnel Builder
- WordPress integration.
- A drag-and-drop builder with templates.
- Workflow automation.
- Tracking and analytics.
- Mobile optimization.
Below, I have reviewed the 12 best sales funnel builders for WordPress.
I have selected both general and exclusive apps and shared their features and packages for comparison.
Let’s explore them.
1. CartFlows

CartFlows is one of the best sales funnel plugins for WordPress.
You can use it to create both single and multi-step funnels and customize the checkout process.
There’s no limit to the number of funnels. You can also automate some steps to improve the shopping experience—like applying the coupons.
For lead capture, CartFlows provides opt-in forms and cart abandonment flows. At the moment, it supports email and SMS communication channels, but it plans to add WhatsApp soon.
What I loved most about CartFlows is its variation swatches plugin.
It converts the standard drop-down text menu into visual swatches, so customers can easily glance at the product’s colors and sizes. The plugin is designed to simplify the purchase journey, making the selection process easier for buyers.
Core Features
- Page builders.
- Customizable checkout and templates.
- Order bump and one-click upsell.
- Cart abandonment flows.
- Variation swatches.
- Email and SMS channels.
- A/B testing and funnel analytics.
- Payment gateway integration.
- LMS plugin for courses.
- Mobile-friendly.
- WordPress plugin
Price
CartFlows sells annual and lifetime packages. The basic plan starts at $79 per year.
A 14-day refund guarantee is included in all the packages.
2. FunnelKit

Next up is FunnelKit.
It’s also a good sales funnel builder for WordPress, and it has over 35K active users.
Its basic package costs $99 per year. The package includes multi-step checkout, abandoned cart recovery, thank you pages, and tracking.
If you upgrade your plan, you can use Funnelkit on 30 websites and get access to advanced funnel features, such as A/B testing, upselling, and automation.
The subscription comes with unlimited funnels, 30+ prebuilt automations, 20+ thank-you templates, and a drag-and-drop visual editor.
The advanced packages also offer a slide-in cart feature that turns your static cart page into a dynamic sliding panel.
Core Features
- Unlimited sales funnels.
- Multi-step checkout with slide-in option.
- Cart abandonment and conditional branching.
- Visual editor with a canvas mode.
- Pre-built templates and thank you pages.
- Upsell and order bump.
- A/B testing and funnel analytics.
- Contact profile.
- Email and SMS broadcast.
- Third-party integrations.
- Mobile-friendly.
- WordPress plugin.
Price
FunnelKit prices range between $99 and $399 per year. You’ll get a 14-day money-back guarantee.
3. WPfunnels

WPfunnels covers lead generation, email marketing, and sales funnels.
With this plugin, you can create landing pages, opt-in forms, checkout processes, and follow-up workflows.
The software delivers a visual canvas with pre-built templates, so you can map your customer journey with ease.
You can add conditions to make your funnel dynamic and A/B test variants to optimize the funnel.
WPfunnels also provides an embedded form for lead generation. You can create pop-ups, notification bars, and fly-ins.
Its email marketing module is well-developed as well. You’ll get a drag-and-drop email editor and an automated campaign option to create follow-up sequences.
You can integrate WPfunnels with tons of third-party applications. The list of integrations is available on the pricing page.
Core Features
- Visual journey and page builder.
- Workflow automation and templates.
- Email marketing and opt-in forms.
- One-click upsell and order bumps.
- Multiple payment gateway integration.
- A/B testing and analytics.
- WooCommerce funnel features.
- Contact management.
- Third-party integrations.
- Mobile-friendly.
- WordPress plugin
Price
WPfunnels costs $90 to $419 per year.
4. Sellkit

Sellkit offers amazing packages.
Its subscription is not only affordable but also contains all the essential sales funnel features.
Let me share some of its notable features.
You’ll get a drag-and-drop visual funnel builder with ready-to-use templates for a quick start. The templates are mobile-optimized and can be tailored to create different workflows.
Other attractive features of Sellskit are smart coupons and dynamic discounts.
You can apply conditions to your discount offers–like first-time buyers– so that only customers who meet your criteria receive discounts on purchases. Plus, you can display a discount notification in the shopping cart to keep buyers engaged.
Core Features
- Visual sales funnel builder.
- Pre-built templates and conditional logic.
- Upsell and order bump.
- Dynamic discounts and smart cart notices.
- Variation swatches and product filters.
- Analytics and tracking.
- Opt-in forms.
- Segmentation.
- Flexible payment gateway.
- Third-party integrations.
- Mobile-friendly.
- WordPress plugin
Price
Sellkit prices start at $59 per year, which also includes a 30-day money-back guarantee.
5. ClickFunnels

ClickFunnels is a popular sales funnel builder.
It’s built specifically for content creators, offering industry-specific tools to create high-converting funnels.
With ClickFunnels, you can design landing pages, opt-in forms, checkout pages, and post-sell workflows. Not only that, but you can also build conversion funnels for courses and memberships.
Everything from storefronts and communities to appointment booking and follow-up sequences can be managed via ClickFunnels. You can make unlimited funnels and A/B test all your campaigns.
ClickFunnels works seamlessly on WordPress. You can create up to 10 sub-workspaces and add team members.
Core Features
- Unlimited sales funnels and visitors.
- Storefronts and landing pages.
- Templates and automation.
- Funnels for courses and memberships.
- Appointment booking, follow-ups, payments, and post-sell workflows.
- Smart checkout.
- A/B testing and analytics.
- Sub-workspaces and team members.
- WordPress integration and API.
- Mobile-friendly.
Price
ClickFunnels charges $97 to $297 per month. You can take a free trial and buy annual packages at discount prices.
6. Systeme.io

Systeme lets you build both marketing and sales funnels.
It’s designed as an all-in-one app to help you manage lead generation, nurturing, and sales campaigns.
Here, you can launch your website, build courses, create email campaigns, and manage an appointment calendar. You’ll get CRM to track deals and sub-accounts to handle multiple clients.
You can add pop-ups, webinars, and a link-in-bio to your sales funnel and integrate email marketing to automate follow-ups. If you work with affiliates, you can manage that inside Systeme as well.
Overall, it’s a comprehensive app for content creators.
Core Features
- Website and sales funnel builder.
- Email marketing and appointment calendar.
- Online courses and physical products.
- Checkout process with flexible payment.
- Blogs and webinars.
- Sub-accounts and CRM.
- Workflow automation.
- Communities and affiliate marketing.
- Third-party integration.
- Mobile-friendly.
- WordPress integration.
Price
Systeme’s prices start at $17 per month. You can try it for free.
7. OptimizePress

OptimizePress is a website and funnel builder. It sells a suite of WordPress plugins to create sales funnels that convert.
You can install it on 25 WordPress sites and use pre-made blocks to design high-performing landing pages.
You can also create your template and save it for reuse. The app is user-friendly and provides a visual drag-and-drop builder for your ease.
A separate plugin is available specifically for content creators. You can launch online courses with memberships and automate the workflows.
You can make as many courses as you want and create a fully functional checkout process. OptimizePress also lets you add third-party checkout apps to receive payments.
Core Features
- Landing pages and sales funnel builder.
- Visual drag-and-drop canvas.
- Optimized checkout.
- Online courses and memberships.
- 400+ templates and conversion blocks.
- Agency packages.
- Tracking and analytics.
- Third-party integrations.
- Mobile-friendly.
Price
OptimizePress charges $129 to $249 per year. A 14-day money-back guarantee is included in all the plans.
8. Upsell Funnel Builder

Upsell Funnel Builder provides post-purchase tools. You can use it to design upselling and cross-selling offers.
The app allows unlimited funnels and supports both targeted and general post-purchase campaigns. You can build product-specific upsell offers, conditional order bumps, sales pop-ups, and product recommendations.
Overall, Upsell Funnel Builder is ideal for those with a diverse portfolio and who frequently run seasonal campaigns. It provides tailored features for various scenarios to personalize the checkout process.
I recommend checking out its feature list to get a better idea of its capabilities. You’ll find the information here.
Core Features
- Post-purchase sales funnels.
- Custom upselling and order bumps.
- Responsive pop-ups and page displays.
- Conditional logic and triggers.
- Global and product-specific funnels.
- Cross-sell and frequently-bought-together feature.
- Third-party integration.
- Mobile-friendly.
- WooCommerce plugin.
Price
Upsell Funnel Builder’s prices start at $89 per year. The package comes with a 30-day money-back guarantee.
9. OptinMonster

OptinMonster targets the top and middle parts of the sales funnel.
It provides lead generation and nurturing tools to capture and convert leads into paying customers.
Core capabilities of OptinMonster include dynamic pop-ups, cart abandonment triggers, page-level targeting, and smart controls. You’ll get a vast collection of templates to design high-converting funnels and analytics tools to track leads.
Tons of interesting features are built into the system to improve conversions.
For example, you can combine OptinMonster’s time-sensitive and geolocation targeting features to launch personalized campaigns.
Core Features
- Flexible pop-up forms.
- Sales deals and FOMO.
- 700+ templates.
- A drag-and-drop builder.
- Cart abandonment.
- Smart controls and behavior automation.
- Analytics and reporting.
- A/B testing.
- Third-party integration.
- Mobile-friendly.
- WordPress integration.
Price
OptinMonster’s basic plan costs $7 per month. A 14-day money-back guarantee is included in the plan.
10. SamCart

SamCart is a shopping cart app for content creators.
It optimizes the purchase stage of the sales funnel with smart checkout tools.
Top notable features of SamCart include an embedded checkout cart, flexible payments, post-purchase upselling, and cart abandonment recovery. You’ll get a content delivery and fulfillment module with the cart, along with some business management tools to automate workflows.
Apart from the checkout product, SamCart offers a robust product builder. You can create digital downloads, subscriptions, one-time payments, and more.
SamCart also offers an AI content generation tool that automatically designs landing pages, sales copies, books, and social media posts for you.
Core Features
- Smart checkout.
- Order bump and upselling.
- Digital downloads, courses, and physical products.
- Subscriptions and one-time payments.
- Events and workshops.
- Cart abandonment.
- AI and automation.
- Customer hub.
- Analytics and reporting.
- Mobile-friendly.
- WordPress integration.
Price
SamCart’s starter price is $79 per month. You can take a 7-day free trial.
11. CartBounty

CartBounty is a cart abandonment recovery app for WooCommerce.
It lets you monitor shopping carts in real-time and automatically send follow-up messages.
The app works well with all the popular communication channels, including email, WhatsApp, SMS, and push notifications. You can personalize the reminder messages to engage lost leads.
Exit intent pop-ups are also available on CartBounty. You can customize the appearance and add triggers to display the pop-ups at the right time.
CartBounty’s tracking tools are excellent. You can easily track most abandoned products and add discount coupons to your campaigns to retain lost leads.
Core Features
- Cart abandonment recovery.
- Emails, notifications, SMS, and WhatsApp.
- Exit intent pop-ups.
- Automated coupons.
- Triggers and personalization.
- Live monitoring and tracking.
- WordPress plugin.
- Third-party integration.
- Mobile-friendly.
Price
You can try CartBounty for free. The pro version costs $108.
12. TrustPulse

TrustPulse is an incredibly useful app. It monitors web activity in real-time and displays notifications of recent purchases to create the FOMO effect (fear of missing out)
You can build around four types of notification campaigns and display them at any stage of your sales funnel.
You will have the flexibility to customize the appearance of the notifications and set smart targeting to control the display.
TrustPulse is easy to use and works well on WordPress.
Core Features
- Social proof notifications.
- Unlimited campaigns.
- Smart targeting.
- Custom displays.
- Activity monitoring in real-time.
- Multilingual.
- Sub-accounts.
- Mobile-friendly.
- WordPress integration.
Price
TrustPulse charges $5 to $39 per month and offers a 14-day money-back guarantee.
Conclusion
All the sales funnel builders in the above list are excellent choices.
They can create high-performing funnels, simplify your workflows, and automate manual processes.
Most of all, they all work seamlessly on WordPress.
If you need suggestions, choose apps that fit your business operations.
If you are a content creator, go for tools that offer recurring revenue features. And if you are an e-commerce store owner, buy an app that provides solid post-purchase features.
