Affiliate Management Tools help you track the revenue generated from your partners and manage your operations from one place.
They make it easier for you to keep an eye on your referral links, engage multiple influencers, and streamline your workflow.
If you’re looking for the best affiliate tracking software, I have put together a list of 15 that are currently trending in the market.
But before you decide to buy one, you should consider what solution you’re looking for.
If you’re just starting out, you’d probably need only a tracking feature to track affiliate sales and performance.
But once you begin to entertain more affiliate partners, you might want a management suite to automate your workflow.
What solution you need at the moment will help you pick out the best software for your business.
Let me share a brief overview of affiliate marketing to give you a clear picture.
What is Affiliate Marketing?
Affiliate marketing involves reaching out to influencers/partners to promote your product on your behalf against a certain commission.
It is a lucrative method that offers you a cost-effective way to generate a large volume of traffic and get a high return on your investment.
Most brands that use this type of marketing model typically have several partners to make it a profitable venture.
And since manually measuring data requires time and effort, they generally employ affiliate marketing tools to reduce workload.
It helps them get valuable data to plan a better strategy and make their workflow more efficient and easily manageable.
Now, that you’ve got a general idea of the significance of tracking in affiliate marketing, let’s go over the fifteen affiliate tracking software listed below and explore their features.
Rewardful is designed for SaaS brands that want to use both affiliate and referral programs to grow their business.
It gives you the option to create public and private campaigns and generate custom links for your partners.
You can connect it with Stripe to streamline your payment process and accurately distribute the commissions or incentives.
You’ll also get intuitive reporting to analyze your CPC and conversions.
- Easy to set up.
- Multiple commission options.
- Separate dashboards for affiliate partners.
- Stripe integration.
- Coupon link.
- Public and private campaigns.
- SSL encryption.
Rewardful offers four plans and charges $29 to $299 per month. You can also request a custom quote to tailor your plan.
PartnerStack provides scalable features to help you manage and expand your current affiliate program.
You’ll get access to a marketplace to recruit influencers. An intuitive dashboard to track affiliates, and a reward system to encourage their productivity.
With a partner dashboard facility, your affiliates can also keep track of their sales and sync their PayPal account to create a smooth payment structure.
It additionally allows you to connect it with your CRM to let your partners send qualified leads directly to your sales team as well.
- Company and partner dashboard.
- Powerful automation.
- Resource pool.
- Email campaigns.
PartnerStack offers custom quotes based on your affiliate program. You need to book a Demo to explore it.
Voluum offers powerful automation and tracking to manage your promotion campaigns and affiliate partners effortlessly.
It has a smart traffic distribution feature that lets you define visitors’ paths to cut down on ineffective sources. You can further filter irrelevant leads by setting a restriction on your landing page to allow only those who clicked on your campaign.
These functions give you full control over your target traffic, costs, and affiliate promotions.
With Voluum, you can also customize your campaigns, rearrange analytics to highlight valuable metrics, and share reports with your team to keep them updated.
- Tracking dashboard.
- Smart campaign manager.
- Fraud prevention.
- Extensive automation.
- Team collaboration.
- Mobile friendly.
Voluum shares four plans costing between $89 to $499.
Impact (aka Impact Radius) goes beyond simple link tracking, providing you with versatile solutions to help you grow your affiliate program.
You get a centralized dashboard to manage all your affiliates, influencers, and referral partners. Apart from it, you can tap into the impact marketplace to hire more and expand your pool of resources.
It shares advanced tracking technology to get accurate conversion data for your promotions and a smooth payment structure to handle commissions.
- Intuitive interface.
- Desktop and mobile versions.
- Influencing marketing solutions.
- Fraud prevention.
- Reports and analytics.
- CRM integrations.
Impact offers custom prices to enterprises.
Post Affiliate Pro offers a diverse range of functions that will appeal to both small and large businesses.
It has a customizable interface, supports multiple languages, integrates with WordPress, and shares both web and desktop versions.
You’ll also find several tracking and control options to automate your workflow. Such as rewarding direct links to affiliates and putting a limit on the number of referrals they can send.
Most of all, it provides a fraud protection function to decline payment to a partner, purposely increasing leads through repeated clicking.
- Extensive tracking and payment options.
- Multilingual and supports other currencies.
- eCommerce plugin integrations.
- Bulk Payouts.
Post Affiliate Pro offers three plans based on the number of features. Its most popular plan costs approx. $200.
iDevAffiliate is a management software that lets you create your affiliate program from scratch, set up a seamless payment procedure, and design marketing content for your partners.
It offers tons of advanced features, from integrating coupon links with Shopify to allowing affiliate partners to create their own team. But what iDevAffiliate makes different from others is its commission manager.
It provides a flexible reward system to set your commission rates based on your product, lead, or partner performance.
You can also highlight metrics to keep an eye on the dues, make payments in bulk, and block rewards for individuals not aligned with your program.
- Cross-Platform support.
- Tracking dashboard.
- Registration pages.
- Powerful Commission management.
- Social media content share.
- Coupon generation.
iDevAffiliate provides three plans and charges a monthly subscription of $40 to $80.
Tapfiliate is a cloud-based software that specializes in tracking and content marketing.
It offers you the way to attract new partners, create ready content for them to share, and track their progress, to evaluate conversions.
You can host your own affiliate program, automate your marketing campaigns to reduce workload, and simplify the commission payment process by connecting it with PayPal or Stripe.
Most of the Tapfiliate functions focus on personalization to help you boost your brand image along with tracking.
- Brand and partner dashboards.
- Marketing automation.
- Multiple commissions options.
- Payment control.
- Performance rewards.
- Coupons generation.
- Zapier integration.
Tapfiliate plans start from $89 per month. I recommend taking a trial to explore it.
ShareASale is one of the oldest affiliate tools that’s still running successfully and entertains more than 16k businesses.
It gives you access to a publisher pool containing a review feature to evaluate partners and discover top influencers. Its dashboard and reporting are easy to navigate, allowing you to effortlessly track your growth.
With ShareASale, you can create both banner and text affiliate links, build private campaigns for selected partners, and set different levels of commissions to tailor your offer.
- Partner marketplace.
- Standard and advance commission options.
- Banner and Text links.
- Workflow automation.
- Real-time reporting.
ShareASale offers tailored prices to business owners. Check out its pricing structure to learn more about it.
Tune is best for mid-to-large organizations that need a flexible tool to host multiple types of partnerships, run extensive management, and employ diverse billing methods.
It gives you full control over the onboarding terms and conditions to optimize your recruiting and avoid fraudulent entries. It also has advanced offer management that lets you set different parameters for tracking, such as setting commissions on conversions or triggering action when logged through a mobile.
With Tune, you can build a well-established and scalable affiliate program for your company.
- Desktop and mobile tracking.
- Advance billing.
- Campaign management.
- Robust reporting.
- Fraud prevention.
Tune’s prices start from $799 a month.
Refersion is a user-friendly platform that provides all the essential features to track both your influencer and affiliate revenues successfully.
You can create a custom landing page for registration, generate different types of deals to add diversity and see progress graphs to analyze growth potential.
Refersion also allows integration with popular shopping carts to attract leads through coupons.
The feature that makes Refersion different, though, is its pay structure.
It shares an in-house payment option that directly sends the commission to the selected affiliate right from your Refersion account.
It’s a useful feature for those who want an alternative to PayPal.
- Main and partner dashboard.
- Custom landing pages.
- In-house marketplace.
- Text and Banner offer.
- Integration with shopping carts.
- Multiple payment methods.
Refersion plans start from $89 a month.
Everflow is advanced tracking software that supports multiple types of affiliate marketing and offers robust reporting.
It has an intuitive dashboard that gives you a 360-degree view of your affiliate marketing to let you know where you stand. This helps you improvise your strategy to further boost conversions.
It also has a smart offer manager that lets you customize your commission rates, automate your processes, and filter out fraudulent entries.
With Everflow, you can find partners, track your referrals, and get valuable metrics to discover growth opportunities.
- Visually appealing dashboard.
- EverXChange market.
- Powerful reporting.
- Anti-Fraud function.
- Smart offer management.
Everflow’s standard subscription costs $750 a month.
Cake is an ideal platform for brands who prefer a simple management platform and beginner-friendly features.
It comes with compact cards to onboard partners, create offers, and get metrics from one place.
You can set up both live sign-up forms to hire affiliates and manually invite any to join your network. It also provides fraud detection and data security to let you comfortably run your operations.
Overall, Cake is designed to simplify the tracking process and make it easier for you to work together with your partners.
- Clean IU.
- Registration forms.
- Robust tracking.
- Fraud detection.
- Mobile Support.
Cake offers custom quotes. You will have to contact their sales to learn more about it.
LeadDyno is pure tracking software that lets you track your visitors, identify the source of your leads, and analyze the entire pipeline to check how much you earn each month.
You can create personalized pages to simplify the sign-up process, integrate LeadDyno with Paypal to automate your commission payments, and sync it with your CRM to increase efficiency.
With LeadDyno, you can engage, oversee, and reward your affiliate partners with ease.
- Lead Pipeline to track links.
- Extensive integrations.
- Custom landing pages.
- Automatic sign-ups.
- Engagement function.
- Efficient payment module.
LeadDyno charges between $50 to $80 per month.
AffiliateWP is a convenient tracking plugin for eCommerce stores that operate their businesses from WordPress.
It’s easy to set up, has a familiar dashboard view, provides flexible features to run your affiliate marketing as you see fit, and offers content management.
The visitor board gives you a broad view of your conversions, letting you easily find which referral has boosted your sales.
You’ll also have the option to restrict suspicious partners and set a threshold on their minimum earning to optimize your payment procedure.
- Smart tracking.
- Optimized payment procedure.
- Content management.
- Multiple Sharing options.
AffiliateWP plans range between $200 to $400 per year.
15. OSI Affiliate
OSI Affiliate provides basic tracking features to help small businesses build and manage their affiliate program.
You can get insight into monthly conversions, check how many commissions are due, and set triggers to pay partners when their earnings reach a certain limit. It allows you to create a custom sign-up form for influencers and integrate it into your current website.
OSI Affiliate also provides the option to market your affiliate program to attract new partners as well as get direct leads through discounts and incentives.
- Customized sign-up page.
- Birds Eye View of your clicks, conversions, and payouts.
- PayPal support.
- Direct targeting through discounts.
- Marketing feature.
OSI Affiliate charges a minimum of $47 per month.
Affiliate marketing amounts to almost 30% of your total revenues.
It’s a profitable promotional channel that requires little investment but generates great results.
The software I have mentioned above will help you manage multiple aspects of your operations, from tracking referrals, partner payments to attracting more resources.
While you can certainly do all these functions manually, they simply make your job much easier.
Take your time exploring each tool, request demos to learn more, and then make your final decision. Good luck!