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George Nicholas

George Nicholas

9 Best NPS Software & Platforms for StartUps

Written By George Nicholas on January 12, 2022

NPS tools and software

An NPS, or Net Promoter Score, is a value that determines how your customers feel about your brand and also how likely they are to tell others about the product. And as a startup, NPS is one of the primary metrics you need to track and …

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13 Practical Strategies to Grow Your Email List

Written By George Nicholas on January 11, 2022

Email Marketing Strategies featured image

In the early stages of growing a business, establishing a loyal and dedicated group of people who are genuinely interested in your products is hugely important. A great way to build this core customer base is with an email list of people …

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What is a Sales Funnel? – (W/Examples and Tools to Use)

Written By George Nicholas on December 5, 2021

What is a Sales Funnel featured image

A sales funnel is an invaluable concept to understand. Getting acquainted with it and learning how to use it can lead to a noticeable increase in leads and sales. According to statistics from Salesforce, 68% of companies have not …

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9 Best OKR Tools and Software for StartUps

Written By George Nicholas on November 1, 2021

Best OKR tools

OKR, or Objective Key Result, is a technique for measuring progress. It aims to give objective results which accurately track the progress of whatever it is you are measuring. Although OKRs work on an individual level, most of the …

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