Tesla has made quite a stir in the market these past few years. The company not only introduced groundbreaking electric cards but declared a zero-advertising policy. You'll not see any Tesla commercials or static …
marketing strategy
IKEA’s 7 Core Marketing Strategies & Tactics
IKEA has employed some of the best marketing techniques to carve its place in the competitive industry and create a unique identity to set itself apart. The Swedish brand is popular for its modern designs and has over the years built its …
Starbucks Marketing Strategies: 8 Lessons to Learn From
Starbucks is a leading coffee house that has been around for fifty years and still enjoys an indomitable position worldwide. It is one of the few brands that has created such a strong identity that it has practically become a part of …
Airbnb’s Marketing Strategy – A Case Study
Airbnb’s business journey shares a lot of valuable lessons for startups and growing companies. Born from a vague idea and an unplanned model, Airbnb carved a place for itself in a competitive industry by identifying customers’ pain …
Coca-Cola’s 9 Marketing Strategies to Achieve Global Success
Coca-Cola is the classic example of how clever marketing strategies can help you scale your business to the global level. The company didn't earn its position by merely selling a soft drink. Trust me. The much-acclaimed product was …
How to Write a Marketing Plan – Step by Step (w/ Examples)
Marketing plays an indispensable role in your business’ growth. It is the bridge that connects your products or services to your customers. Capturing your potential customer’s attention, giving them reasons to buy, helping them make …
Uber’s 9 Marketing Strategies Every Startup Should Learn From
You probably know what Uber is unless you’ve been living under a rock. It’s a ride-sharing app that changed the taxi industry forever. Now instead of having to call for one, all you need is a few clicks on your smartphone, and a ride …
How to Write a Marketing Strategy – 10 Things to Keep in Mind
Every year tons of new products launch in the market, but many go down terribly due to poorly conceived marketing strategies. You came up with a brilliant idea. Excitedly find a market for it. Start your business and quickly introduce …
The Four Ps of Marketing & How to Apply Them (With Examples)
Marketing isn't all about randomly shooting advertisements and hoping for the best. Nor does it involve merely persuading people to purchase your product. It is a long-term strategy that kicks off long before your product is even launched …
Get through busy days like a breeze with Akiflow
