Fast Food Giant McDonald’s is a classic example of those brands that have successfully scaled their businesses with well-thought-out marketing strategies and long-term game plans. It’s one of the largest retail chains that started out as …
marketing strategy
IKEA’s 7 Core Marketing Strategies & Tactics
IKEA has employed some of the best marketing techniques to carve its place in the competitive industry and create a unique identity to set itself apart. The Swedish brand is popular for its modern designs and has over the years built its …
Starbucks Marketing Strategies: 8 Lessons to Learn From
Starbucks is a leading coffee house that has been around for fifty years and still enjoys an indomitable position worldwide. It is one of the few brands that has created such a strong identity that it has practically become a part of …
Tesla’s Marketing Strategy: 12 Key Lessons
Tesla has made quite a stir in the market these past few years. The company not only introduced groundbreaking electric cards but declared a zero-advertising policy. You'll not see any Tesla commercials or static …
The Four Ps of Marketing & How to Apply Them (With Examples)
Marketing isn't all about randomly shooting advertisements and hoping for the best. Nor does it involve merely persuading people to purchase your product. It is a long-term strategy that kicks off long before your product is even launched …
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