Pepsi is one of few beverage brands that has kept a dominant position in the market for over 100 years despite facing tough competition from leading rivals like Coca-Cola. It has gained global recognition by establishing itself as a …
marketing strategy
The Four Ps of Marketing & How to Apply Them (With Examples)
Marketing isn't all about randomly shooting advertisements and hoping for the best. Nor does it involve merely persuading people to purchase your product. It is a long-term strategy that kicks off long before your product is even launched …
Nestle’s 9 Successful Marketing Strategies to Learn From
Nestle’s marketing strategy has always been a topic of discussion because of its sterling achievements. The Swiss company started as a small baby food company and gradually rose to the global market through sheer dedication and long-term …
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