Marketing plays an indispensable role in your business’ growth. It is the bridge that connects your products or services to your customers. Capturing your potential customer’s attention, giving them reasons to buy, helping them make …
marketing strategy
Uber’s 9 Marketing Strategies Every Startup Should Learn From
You probably know what Uber is unless you’ve been living under a rock. It’s a ride-sharing app that changed the taxi industry forever. Now instead of having to call for one, all you need is a few clicks on your smartphone, and a ride …
15 Powerful eCommerce Strategies for Small Businesses
With thousands of companies and entrepreneurs entering the eCommerce market every year, it can be difficult to stand out in a sea of online stores. Shoppers won't buy from your storefront on their first visit, regardless of how much money …
9 Shopify Marketing Strategies To Scale Your Business
eCommerce is a great business model with tons of potential. In 2021 alone, eCommerce stores generated $870 billion dollars. And that’s in the US alone! So, what if you could just get a tiny slice of that with your Shopify …
Netflix’s Marketing Strategies – Key Lessons and Takeaways
Netflix is the leading streaming service out there. It’s the business that bankrupted Blockbusters and, as of March 2022, had over 221 million users. From these facts alone, Netflix’s success is quite impressive! And do you know the …
9 Spotify Marketing Strategies You Should Definitely Try
Music streaming brand Spotify is widely popular among casual listeners and artists alike. It is a multinational company that caters to almost 183 markets and enjoys a minimum of 422 million customer base. For an app that started out as …
Reddit Marketing – 10 Strategies To Grow Your Business
Reddit, in recent years, has quickly gained popularity and become a hotspot for marketers and top brands. But if you're familiar with the site, you must have realized its culture bears a comparatively sizable challenge to any …
12 Key Lessons from Apple’s Marketing Strategy
Apple is one of those fortunate brands that has veritably become a symbol of status. I would say all the credit goes to its ingenious product line, but it would be untrue. Apple manufactures nothing you haven’t seen before. In …
How to Write a Marketing Strategy – 10 Things to Keep in Mind
Every year tons of new products launch in the market, but many go down terribly due to poorly conceived marketing strategies. You came up with a brilliant idea. Excitedly find a market for it. Start your business and quickly introduce …