Most of you are familiar with Adidas. Its distinct three-stripe logo and sports shoes are instantly recognizable, whether anyone has ever bought its products or not The brand is integrated so deeply into mainstream culture; it has …
marketing strategy
Tesla’s Marketing Strategy: 12 Key Lessons
Tesla has made quite a stir in the market these past few years. The company not only introduced groundbreaking electric cards but declared a zero-advertising policy. You'll not see any Tesla commercials or static …
Starbucks Marketing Strategies: 8 Lessons to Learn From
Starbucks is a leading coffee house that has been around for fifty years and still enjoys an indomitable position worldwide. It is one of the few brands that has created such a strong identity that it has practically become a part of …
Zara’s 9 Marketing Strategies That Made it a Giant Success
Zara is an industry leader in the fast fashion industry. It’s well-reputable in 96 countries, and renowned for its constant stream of trendy collections, and affordable prices. The Spanish clothing retailer rarely advertises itself …
Louis Vuitton’s 15 Marketing & Business Strategies to Learn From
Ever wonder how designers become so popular? Louis Vuitton's marketing and business strategies can give you a glimpse into tricks and tactics designer brands employ to establish a strong position in the market and gain worldwide …
Pepsi Marketing Strategy: 8 Tactics to Inspire You
Pepsi is one of the few beverage brands that has kept a dominant position in the market for over 100 years, despite facing tough competition from leading rivals like Coca-Cola. It has gained global recognition by establishing itself as a …
Nestle’s 9 Successful Marketing Strategies to Learn From
Nestle’s marketing strategy has always been a topic of discussion because of its sterling achievements. The Swiss company started as a small baby food company and gradually rose to the global market through sheer dedication and long-term …
Airbnb’s Marketing Strategy – A Case Study
Airbnb’s business journey shares a lot of valuable lessons for startups and growing companies. Born from a vague idea and an unplanned model, Airbnb carved a place for itself in a competitive industry by identifying customers’ pain …
Coca-Cola’s 9 Marketing Strategies to Achieve Global Success
Coca-Cola is the classic example of how clever marketing strategies can help you scale your business to the global level. The company didn't earn its position by merely selling a soft drink. Trust me. The much-acclaimed product was …
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