Oribi vs Google Analytics: Ndi Chida chiti cha Analytics chomwe chili Chabwino?

Pafupifupi katswiri aliyense wotsatsa malonda amadziwa za Google Analytics , yomwe yakhala chida chodziwika bwino chofufuzira mawebusayiti, chidziwitso, kusanthula kapangidwe ka tsamba ndi kafukufuku. Yamangidwa pa nsanja ya Urchin, yomwe inali pulogalamu yodziyimira payokha yowunikira mawebusayiti kumayambiriro kwa zaka za m'ma 2000.

Ngakhale Google Analytics inali pulogalamu yokhayo ya analytics panthawiyo, panali zovuta zambiri zomwe zikugwira ntchito. Masiku ano, katswiri wa zamalonda amadalira mapulogalamu kuti achepetse zovuta zamakono kuti athe kugwirizana ndi omvera.

Oribi ndi njira imodzi yothandiza yomwe imagwira ntchito mofanana ndi Google Analytics koma mosavuta. Ndi njira yophunzirira yochepa, Oribi imakuthandizani kupeza mfundo zofunika pamalo amodzi popanda kufunafuna zambiri nthawi zonse.

Oribi akhoza kukhala mpikisano watsopano pamsika koma amapereka mayankho osavuta kugwiritsa ntchito.

Koma kodi ingalowe m'malo mwa Google Analytics ngati chisankho chabwinoko cha zida zowunikira?

Ndi iti mwa iwo yomwe imapanga yankho labwinoko pakusanthula deta?

Tiyeni tipeze izi mu kuyerekeza kwa mutu ndi mutu.

Kutsata Funnel mu Oribi vs Google Analytics

Phokoso lili ngati njira yolondolera alendo anu, yomwe ili ndi magawo angapo omwe mukuyembekeza kuti atsatire kuti akwaniritse zolinga zanu zamabizinesi.

Izi zimakuthandizani kutsatira zochita zawo ndikuwongolera zomwe akumana nazo kuti akhale nthawi yayitali mu njira yotsatsira malonda ndikufikira gawo losinthira.

Mwachitsanzo, alendo 100 adalowa patsamba lanu. Mwa iwo, alendo 50 adalembetsa kalatayo; Alendo a 30 adayendera tsamba lanu mobwerezabwereza; Alendo 20 adadina mwachangu pamakampeni otsatsa, ndipo pamapeto pake 10 aiwo adatsika ndikusintha kukhala malonda.

Onse a Google Analytics ndi Oribi amakupatsirani njira zosiyanasiyana zokwaniritsira kampeni yanu yotsatsa ndi njira yotsatirira.

Kutsata njira ya Oribi kumapereka zambiri zowoneka bwino za alendo anu omwe amalowa mu njira yanu ndi zochita zawo patsamba lanu.

Kudina "Pangani Funnel Yatsopano", mutha kupanga njira zomwe mungayembekezere kuti alendo anu azidutsamo akadzayendera tsamba lanu.

Oribi imakupatsani mwayi wopanga ma fani amitundu yosiyanasiyana. Zikutanthauza kuti mutha kupanga ma funnels osati pa domain limodzi komanso madambwe angapo.

Kenako, mutha kupitiliza kupanga masitepe onse ofunikira paphanilo lanu pakangodina pang'ono.

Zimakupatsaninso mwayi wokhazikitsa "Zosefera Alendo" kuti muwone momwe omvera anu akuchezera tsamba lanu, mwachitsanzo, kudzera pamapulatifomu am'manja, makanema ochezera, ndi zina.

Kukonzekera uku kumakuthandizani kuti muchepetse fungulo lanu ndikukuwonetsani njira zotsatsira zomwe zitha kulowetsa alendo munjira. Zimakupatsirani chidziwitso chapadera pa alendo paokha monga kudina kwa CTA, kuyenda, kapena nthawi yomwe yatengedwa kuti mutembenuke.

Chifukwa chake, mutha kupanga njira mukamayang'ana njira inayake yotsatsa. Muthanso kusiyanitsa magwiridwe antchito potengera kochokera, makampeni, malo, ndi zina zambiri, ndikuyerekeza kutembenuka mtima.

Tsopano tiyeni tiwone pang'ono zakutsatira kwa fanizi mu Google Analytics.

Kutsata kwa funnel pa Google Analytics kungawoneke ngati kwaubwenzi ngati ku Oribi. Muyenera kusamala kwambiri pamene mukukhazikitsa fayilo yosinthira.

Kuti muzitsatira mabatani aliwonse kapena masamba omwe achezera, muyenera kumvetsetsa Google Tag Manager. Luso la coding limakhala lothandiza pakukhazikitsa faniyo. Koma ngati ndinu katswiri wodziwa zambiri, mutha kukhala ndi vuto lozindikira Google Tag Manager.

Pali gawo la "Zosefera" lomwe limakuthandizani kusanja magawo ang'onoang'ono amtundu wamagalimoto ndi magawo ang'onoang'ono ndikuchotsa zidziwitso zosafunikira. Koma apa, zikuwoneka kuti zili ndi malire.

Koma mosiyana ndi Google Analytics, Oribi ndi yaulere kuzinthu zilizonse zolembera kuti akhazikitse kutsatira. Pokhala ndi njira yocheperako yophunzirira, mumatha kudziwa bwino zomwe mungachite ndi chida cha Oribi's analytics.

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Zikafika pakutsata mayendedwe, Oribi ali ndi malire pa Google Analytics.

Kodi Oribi imapereka malipoti abwinoko kuposa Google Analytics?

Kupereka lipoti ndi imodzi mwamawunivesite ofunikira pakukonza zidziwitso kuchokera kuzinthu zosiyanasiyana ndikuziwonetsa monga matebulo, ma chart kapena ma graph.

Onse Oribi ndi Google Analytics atha kukuthandizani kudziwa momwe omvera anu amachitira mukamapereka lipoti lachidule la bizinesi yanu.

Koma ndi chida chiti chomwe muyenera kudalira kwambiri?

Ndi Google Analytics, mutha kupanga malipoti osiyanasiyana kuti muwone momwe tsamba lanu kapena pulogalamu yanu ikugwirira ntchito. Apa, ndawona malipoti ofunika asanu ndi atatu a Google Analytics omwe angakuthandizeni kukonza kampeni yanu yamabizinesi:

• Lipoti la Channels
• Mawonedwe a Tsamba pa Gawo
• Lipoti Lachidule la Zolinga
• Kubwera Tsamba Report
• Lipoti Lachidule la Zolinga
• Chidule cha Navigation
• Lipoti la Site Speed
• Mobile Overview Report

Koma kusankha zomwe mungayambire kapena kupeza zambiri zothandiza pabizinesi yanu kungakhale kovuta.

Malipotiwa amapangidwa mwa mawonekedwe a data yaiwisi komanso mawonekedwe azithunzi omwe amafunikira kuwunika kozama kwa akatswiri. Koma apa, mutha kusintha malipoti anu nthawi zonse pogwiritsa ntchito ma metric omwe amatha kuwonjezera phindu kubizinesi yanu.

Kumbali inayi, Oribi amakonza deta yaiwisi yotere ndikuyiyika muzithunzi kotero kuti simudzasowa kusakatula malipoti osatha.

Oribi imawunikira zomwe mungachite mu data yanu ndikukuthandizani kuwona zomwe zikuchitika kuti muwone mwachangu zomwe zimafunikira chidwi chanu.

Mutha kugwiritsa ntchito zomwe mwakonda kuti mukonze malipoti anu m'njira yosavuta kwambiri. Muthanso kukonza malipoti anu kuti muwagawire okha ndi anzanu kapena makasitomala.

Koma malipoti amangoperekedwa mumtundu wa PDF ndipo sapereka chidziwitso chomveka bwino cha deta yomwe iyenera kuphatikizidwira kapena kuchotsedwa. Ndikuganiza kuti payeneranso kukhala njira yotumizira malipoti ku .xls kapena .csv mafomati pamasamba osiyanasiyana.

Ndikuvomereza kuti Google Analytics ndi chida chokhazikika kwambiri ndipo imapereka zosankha zambiri za dashboard ndi malipoti. Koma ndi Oribi, mudzakhala ndi lipoti losangalatsa komanso lowoneka bwino lomwe aliyense angamvetse.

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Oribi ikhoza kupangitsa kuti lipoti likhale losavuta, koma Google Analytics ndi njira yabwinoko yopezera malipoti atsatanetsatane, osinthika komanso ozama.

Ndi chida chiti cha analytics chomwe chili choyenera Kutsata Campaign?

Kodi mungayang'anire bwanji kuchuluka kwa magalimoto mukamayika zotsatsa patsamba lanu?

Kugwiritsa ntchito kutsatira kampeni, chabwino!

Popanda chida chodalirika, pali zovuta zambiri - ngati sizingatheke - kujambula ndi kusanthula deta yamtengo wapatali ya kampeni yomwe ingathandize kukonza bizinesi.

Kutsata kampeni ndi njira yodziwira momwe alendo anu amapezera tsamba lanu. Pali njira yowonjezerera magawo ena ku ulalo wolozera ku webusayiti.

Magawo akuphatikiza komwe kudina, monga imelo, PPC, kusaka kwachilengedwe, mawu osakira, kapena dzina la kampeni yolumikizidwa ndi ulalo.

Kutengera ndi magawo otere, zochita zonse ndi machitidwe amatengedwa pomwe mlendo adina ulalo ndikuyamba kufufuza.

Tsopano funso ndilakuti ndi iti mwa nsanja ziwirizi yomwe imapereka njira yabwino yowonera kampeni yanu?

Ziribe kanthu kuti mumagwiritsa ntchito chida chotani, UTM ndiye gawo loyamba lofunikira. Onse a Google Analytics ndi Oribi amakuthandizani kuti mupange ma URL kuti azitsata kampeni yanu yotsatsa.

Kuyambira ndi Oribi, mutha kupanga UTM yanu pa ulalowu pomwe mudzafunsidwa tsamba lomwe mukufuna kuti omvera anu apiteko, kutsatiridwa ndi njira monga malo ochezera a pa Intaneti, CPC, imelo, ndi zina zotero, komwe mungaike makampeni anu.

Mudzafunsidwa kuti mutchule gwero kapena nsanja yolumikizidwa ndi sing'angayo komanso kutchula kampeni yanu.

Monga mukuwonera pamwambapa, ulalo wanu wopangidwa umawoneka motere. Tsopano mutha kuwonjezera ulalowu kumakalata anu am'makalata, zolemba zapa TV, ma makuponi, kapena makanema otsatsa pa YouTube.

Kuchokera pakupanga maulalo mpaka kusanthula komwe kampeni yanu ikupita, Oribi imakupangitsani kukhala kosavuta kuti mudziwe ziwerengero za alendo anu, kugulitsa kwathunthu, kuyitanitsa komanso machitidwe awo.

Tsopano kuti mukhazikitse UTM yanu pa Google Analytics, muyenera kudziwa makonda ake omwe sali olunjika monga Oribi. Mungafunike kuyenderanso malo othandizira nthawi ndi nthawi.

Mosiyana ndi Oribi, muli ndi mawu omangika kapena njira zomwe zimathandizira kukhazikitsa mawonekedwe a kampeni yanu. Njirazi ndi za ga.js zomwe ndi laibulale ya JavaScript yotsata zomwe zikuchitika patsambalo. Chifukwa chake ngati ndinu osadziwa zaukadaulo, mumafunikira njira yophunzirira mwakachetechete.

Koma chomwe chili chabwino apa ndikuti chidachi chimayesa ma metric osiyanasiyana omwe simudzawona pa Oribi.

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Ngati simukufuna kuyeza mozama ziwerengero za kampeni ndikumvetsetsa bwino mfundo zake, Oribi ndiye chida choyenera kwa inu.

Ndi chida chiti chomwe chingakupatseni kusanthula mozama kwa Ulendo Wa alendo?

Munthu aliyense amene amabwera patsamba lanu ndi kasitomala wodalirika. Koma kodi khama lanu la bizinesi lingakwaniritse bwanji cholinga chanu chowasintha kukhala makasitomala olipira? Chimodzi mwazinthu zofunika kwambiri pa bizinesi ya eCommerce ndikuwunika mlendo amene mukufuna komanso ulendo wake.

Ndi Google Analytics ndi Oribi, mutha kuyang'anira alendo anu ndi machitidwe awo ndi zopereka kapena kampeni yanu.

Kulankhula za Oribi, nsanja imapereka zosankha zingapo zosefera kuti zidziwitse zambiri za alendo monga dziko lomwe akukhala, chipangizo chomwe adachigwiritsa ntchito, momwe adadziwira tsamba lanu, ndi zina zambiri. Komanso, fyuluta yanzeru imakupatsani mwayi wowona magwero amgalimoto omwe ali ndi udindo wotsogolera kapena kutembenuka.

Mutha kutsata maimelo awo kuti mumvetsetse zomwe amachita, monga kudina pakampeni iliyonse, kapena kufananiza zochitika monga momwe wogula amachitira. Osangokhala otanganidwa kwambiri, nsanja imawonetsanso alendo omwe adayang'ana mwachidule ndikuchoka patsambali.

Tsopano pobwera ku Google Analytics, mutha kuwona zoletsa zina pakutsata ulendo wa ogwiritsa ntchito.

Ku Oribi, mutha kudziwa zambiri za alendo pawokha komanso ulendo wawo pazigawo zosiyanasiyana za tsamba lanu. Pomwe mu Google Analytics, mumalephera kupeza momwe amayendera masamba ena atsamba lanu.

Kusapezeka kwa kutsata maimelo ndi chokhumudwitsa chinanso. Ngakhale, mutha kugwiritsa ntchito zosefera zoyambira ngati nthawi yayitali ya gawo, kusaka patsamba, njira yam'mbuyomu, ndikuyenda kwamakhalidwe.

Koma njirayi ikuwoneka yovuta pang'ono kwa ogwiritsa ntchito osadziwa zambiri. Muyenera kuyatsa Google Signals pa nsanjayi kuti mupereke malipoti atsatanetsatane a ogwiritsa ntchito komanso zambiri za anthu. Mutha kukhalabe ndi malingaliro onse a ulendo wa alendo.

Koma dziwani kuti ma analytics amapanga ma ID osiyanasiyana ngati wogwiritsa ntchito yemweyo achezera tsambalo pogwiritsa ntchito zida zosiyanasiyana. Ndipo kuwatsata potengera ID ya ogwiritsa ntchito kumatha kukhala kokhumudwitsa.

Kukhazikitsa ID ya ogwiritsa kumapangitsa kuti ntchitoyi ikhale yosokoneza pokhapokha mutakhala waluso pa Google Analytics kapena mutalandira satifiketi.

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Google Analytics imakupatsirani malipoti akuzama malinga ngati mudziwa bwino zosintha zamkati monga ma ID, kuyambitsa ma Signals a Google, ndi zina zambiri. Koma kutsatira maulendo a alendo pa Oribi kumatha kukupulumutsani tsiku.

Kodi zidziwitso zatsatanetsatane ndi zofunika kwambiri kuposa kuzindikira mwachangu?

Kuzindikira kumakuthandizani kuti musamayende bwino ndi zomwe zikuchitika pomwe mukupanga kusintha kofunikira pakutsatsa kwanu. Ndipo ndizotheka mukakhala ndi zida zoyenera zomwe zimakuthandizani kuti mukhale patsogolo pamapindikira.

Pali zinthu zambiri zomwe muyenera kuziganizira pakati pa Google Analytics ndi Oribi pankhani yojambula zidziwitso za tsamba lanu.

Tiyeni tiwone zida zonse ziwiri ndikuwona momwe zimaperekera chidziwitso patsamba lanu.

Oribi amayamikiridwa kwambiri chifukwa cha chidziwitso chake choyendetsedwa ndi data choyendetsedwa ndiukadaulo wopangidwa mwaluso wa AI. Mosiyana ndi Google Analytics, simupeza deta yobalalika paliponse. Malingana ngati simukudziwa mawu ndi ma metrics, kufunafuna chidziwitso pa Google Analytics kungakupangitseni kukhala otopa.

Ku Oribi, komabe, mudzakhala ndi data mwachidule komanso mwadongosolo kotero kuti simudzasowa kuyang'ana zambiri kwina.

Zabwino ndizakuti, Google Analytics ndi Oribi zimapanga zidziwitso munthawi yeniyeni zidzawonetsa zonse zomwe muyenera kuziganizira, monga kuyendetsa motsogola, njira zotsatsa, masamba ochita bwino kwambiri, malo, ndi komwe omvera anu adatayika. njira yosinthira.

Koma mu Google Analytics, mulibe njira zosefera zapamwamba kuti muwone maulendo amunthu payekha pamagawo osiyanasiyana awebusayiti. Komanso, imaphonya mbali yakutsata maimelo, yomwe ndikuganiza kuti idzachitika posachedwa.

Pamafunika ntchito yambiri yamanja pano kuti mulowedi mu nyama ndi mbatata. Muyenera kudutsa mikhalidwe ndi zoikamo zambiri momwe mungapangire mayendedwe ndi zidziwitso momwe mukufunira.

Kuphatikiza apo, izi zimakuthandizani kuti mujambule data yaiwisi yomwe ndiyothandiza kwambiri pakufufuza zolosera komanso nzeru zamabizinesi.

Oribi, kumbali ina, imayang'ana kwambiri pa data yophika ndi zomwe zili zofunika. Mutha kukhala ndi mndandanda wazidziwitso zomwe muli nazo, koma simungathe kudziwa chomwe chinapangitsa kuti anthu azipita ku kampeni inayake.

Google Analytics imagwira ntchito yake bwino popanga zidziwitso kuyambira pachiyambi, ngakhale imafunikira kuti mukhale odziwa zambiri za nsanja. Mosiyana ndi Oribi, mutha kudziwa bwino momwe ma fannel amagwirira ntchito komanso zinthu zomwe zimapangitsa kuti alendowo achite.

Ndi makina apamwamba a Google ophunzirira makina, nsanja imatha kukuthandizani kudziwa zomwe alendo anu adzachite m'tsogolo, kuthekera kwachurn, kukwera kofunikira, ndi njira zambiri zolosera zomwe sizikanatheka pa Oribi.

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Oribi ndi yabwino ngati mukufuna kudziwa zambiri mwachangu. Koma kuti mufufuze mwatsatanetsatane, Google Analytics ikuwoneka ngati njira yabwino.

Zosankha zophatikizira: Oribi vs Google Analytics

Mapulogalamu onse awiri owunikira amakulolani kuti mugwirizane ndi zida zambiri zotsatsira malonda kuti zikuthandizeni kukwaniritsa zolinga zanu za bizinesi. Mukaphatikiza zowonjezera izi, mudzakhala ndi nthawi yochepa yodandaula za kukonza chilichonse kuyambira pachiyambi komanso nthawi yambiri yotsatizana ndi njira zanu zotsatsira malonda.

Zida zophatikizira za Oribi:

• Mailchimp
• Salesforce
• Zapier
• HubSpot
• Facebook
• Google Ads
• Analytics Google
• Klaviyo

Kumbali inayi, Google Analytics ili ndi chidziwitso chochulukirapo, zomwe zikutanthauza zida zambiri zophatikizira. Mutha kupanganso kuphatikiza kwanu pogwiritsa ntchito malipoti a API.

Izi ndi zina mwa zida zophatikizira mu Google Analytics:

• HubSpot
• Analytics Edge
• Zolemba
• Sungani
• Facebook
• WordPress
• Analytics Edge
• Callrail
• ActiveCampaign

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Google Analytics imapereka zida zambiri zolumikizirana ndi zida zodziyimira zokha zotsatsa kuposa Oribi.

Ndi chida chiti cha analytics chomwe ndi chosavuta kugwiritsa ntchito?

Kupatula mawonekedwe ndi luso, pulogalamu iliyonse imabwera ndi njira yophunzirira. Zachidziwikire, si onse omwe ali pagulu lanu atha kumvetsetsa bwino zamalonda ndi kusanthula. Chifukwa chake pankhani yopezeka, gulu liyenera kusanthula ndikugawana malipoti osasokonezeka.

Kufotokozera mwachidule mfundo zonse mpaka pano, ndizosavuta kunena kuti Oribi ndiyosavuta kugwiritsa ntchito. Ndi khama lochepa, kuthandizidwa ndi kuphunzira pamapindikira, mutha kukhala ndi malipoti owunikira pomwe mukugwiritsa ntchito nthawi yocheperako komanso mphamvu kuposa Google Analytics.

Coding ndi imodzi mwamaluso omwe amafunikira mbiri ya Data Analyst. Koma ndi nsanja ya Oribi yopanda code, mutha kuyang'ana kwambiri pazomwe zili zofunika kwambiri pakutsatsa ndi kugulitsa.

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Oribi ndiyosavuta kugwiritsa ntchito, ili ndi njira yocheperako yophunzirira, ndipo safuna luso lazolemba. Komanso, mukamalankhula za mawonekedwe ogwiritsa ntchito ndi njira zoyendera, Oribi samakuwopsetsani ngati mu Google Analytics.

Thandizo la Makasitomala: Oribi vs Google Analytics

Pulogalamu yodzaza ndi mawonekedwe, ndipamene mungafunike chithandizo. Komanso, zimatengera momwe pulogalamuyo ilili.

Pali kusiyana kwakukulu mu ntchito zothandizira makasitomala pakati pa Google Analytics ndi Oribi.

Ngati ndinu wogwiritsa ntchito waulere pa Google Analytics, simudzakhala ndi mwayi wocheza nthawi zonse komanso kuthandizidwa maola 24 pa tsiku, masiku 7 pa sabata. M'malo mwake, muyenera kudikira yankho kapena kufunafuna mayankho anu pa YouTube kapena m'malo ochezera a pa Intaneti.

Koma mukalembetsa ku pulani ya premium, mudzakhala ndi gulu lodzipereka lomwe likupezeka kwa inu 24/7.

Pomwe ku Oribi, mupeza katswiri wodzipatulira pamitengo iliyonse yomwe ilipo. Kuphatikiza apo, gulu lothandizira likupezeka 24/7 kapena silingakusungitseni kuyembekezera yankho kwa nthawi yayitali. Kuphatikiza pa chithandizo, amakuthandizaninso ndi njira zowonjezera kusanthula kwanu ndi kutsatsa kwanu.

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Oribi ndi pulogalamu yabwino pankhaniyi. Mosiyana ndi Google Analytics, simudzasowa kulipira madola masauzande ambiri kuti muthandizidwe.

Mitengo: Kodi Oribi amapereka mapulani abwinoko?

Mtengo wa Oribi:

Kutengera kuchuluka kwa alendo, mumakhala mitengo yosiyana ya mapulani osiyanasiyana. Dziwani kuti mitengo yonse yomwe yalembedwa pansipa idalembedwa mu Dollars yaku US pamwezi ngati ikulipitsidwa pachaka:

* Pazofunikira za alendo opitilira 300,000, lumikizanani ndi gulu lazogulitsa.

Oribi imapereka mapulani osiyanasiyana a 3 okhala ndi zinthu zambiri monga zalembedwa pansipa:

Ngati inu muli Bungwe lazamalonda, pali mapulani osiyanasiyana malinga ndi kuchuluka kwa makasitomala:

Kuwongolera kasitomala 1 mpaka 5: $750/mwezi

Kwa makasitomala 5 mpaka 10: $1,200/mwezi

Kwa makasitomala opitilira 10, funsani gulu lazogulitsa.

Yambani ndi Oribi Kwaulere

Mitengo ya Google Analytics:

Google Analytics imapereka ntchito ya freemium. Mutha kupeza zinthu zambiri popanda mtengo uliwonse womwe ungakuwonongerani ndalama zambiri pa Oribi.

Ngakhale pali zoletsa zambiri monga kuchuluka kwa kuchuluka kwa data (kugunda 10 miliyoni pamwezi), mawonekedwe ocheperako, ndi ma metrics, kuchuluka kwa data yatsopano, mizere ya data mpaka 50,000 kokha, ndi zina zambiri.

Komabe, poganizira za kuthekera kwa ma SMB, mtundu waulere umakhala ndi zinthu zokwanira bizinesi yaying'ono kapena yapakatikati kuti ipindule kwambiri ndi kampeni yotsatsa.

Izi ndi zina mwazinthu zazikulu zomwe zikupezeka mumtundu waulere:

• Chipangizo ndi kutsatira pulogalamu
• Zambiri zenizeni
• Kutsata ndi kutumiza deta ya alendo
• Mawonekedwe oyenda
• Malipoti osinthidwa mwamakonda anu
• Lipoti la kutembenuka
• Malipoti amakanema angapo
• Kuphatikiza kwa AdSense ndi AdWords
• zotsogola gawo

Ngakhale pali kusiyana kwakukulu kwamitengo mukaganizira mtundu wake wapamwamba: Google Analytics 360. Muyenera kulipira ndalama zokwana madola 150,000 pachaka malinga ngati ndinu mtundu waukulu wa eCommerce kapena bungwe lotsatsa malonda.

Koma ndi mitengo yamtengo wapatali imabwera mwayi wokulirapo wa data, kuphatikiza zina zambiri zapamwamba. Mupeza kulondola kwa data (99.9%) ndi kuchuluka kwa data mpaka kugunda 500 miliyoni pamwezi.

Ndipo, zowonadi, desiki lodzipatulira lothandizira lomwe siliposa chithandizo chamakasitomala. Mupezanso woyang'anira akaunti ndi ogwira ntchito kusanthula kuti aphunzitse gulu lanu pagawo lililonse la ndondomekoyi.

chifukwa

Google Analytics imakupatsirani nyanja yazinthu ndi kuthekera, koma pamtengo wokwera. Pokhapokha mutakhala bizinesi yayikulu, mtundu wake waulere ndiwokwanira.

Kuphatikiza apo, Oribi imakupatsirani zina mwazinthu zofunika kwambiri zomwe simudzakhala nazo pa akaunti yaulere ya Google.

Kwa oyambitsa kapena bizinesi yaying'ono, Google Analytics ndi chisankho chabwinoko. Koma kwa kampani yokhazikitsidwa, Oribi ikhoza kukhala kubetcha kopambana.

Zochita ndi Zochita

Zomwe timayamikira za Oribi:

• Amapereka kusanthula kofupikitsa kwa alendo anu
• UI wowoneka bwino komanso mawonekedwe a dashboard osavuta kugwiritsa ntchito
• Malipoti otheka omwe ali ndi ma metric osavuta kumva
• Mafungulo osinthira ndiwosavuta kukhazikitsa
• Mapulani omwe alipo kwa alendo opanda malire
• Deta yodziwika ya alendo kuti mudziwe yemwe ali ndi chidwi kapena ayi
• Pulatifomu yabwino yotsata ogwiritsa ntchito pazida

Zinthu zomwe sitikonda za Oribi:

• Mtundu waulere sukupezeka koma kuyesa kwamasiku 14 kokha
• Kupanda njira yoyambira makonda pakutsata ndi kupereka malipoti
• Simungayang'ane zomwe zimayendetsa magalimoto patsamba linalake kapena kampeni
• Zida zatsopano ndi kuphatikiza ndizochepa
• Palibe data yaiwisi yomwe ilipo kuti muwunike mozama
• Kupanda kuzolowera mumakampani a SaaS

Zomwe timayamikira pa Google Analytics:

• Njira zosavuta zotsatirira zochitika ndi kupereka malipoti
• Mtundu waulere umapereka ma analytics olemera pamabizinesi ang'onoang'ono
• Imakulolani kuti mugawane kuchuluka kwa anthu, magwiridwe antchito ndi zowonetsa komwe magalimoto akuchokera
• Imakudziwitsani momwe alendo akuchitira komanso akuchokera kosiyanasiyana
• Zambiri zophatikizira zilipo
• Amapereka chidziwitso chambiri komanso zozama pazolinga zofufuza
• Zosankha zosiyanasiyana zowonera zomwe zilipo pamitundu yosiyanasiyana
• Amapereka kulondola kwakukulu ndi chitsimikizo cha kutsitsimuka kwa data

Zinthu zomwe sitikonda za Google Analytics:

• Pulatifomu ndi yovuta ndipo imafuna kukopera nthawi zambiri
• Tsatanetsatane wa alendo obwera kudzacheza komanso zosasinthika zitha kukhala zochulukira
• Chiyankhulo ndi navigation sizosavuta kugwiritsa ntchito, zimafunika kuphunzira kupindika
• Zovuta kukhazikitsa ndikuzigwiritsa ntchito moyenera
• Kutsata maulendo a ogwiritsa ntchito sikungolunjika
• Layisensi ya Premium imawononga ndalama zambiri ndipo ndiyoyenera mabizinesi akulu okha
• Palibe chithandizo chamakasitomala pompopompo mu mtundu waulere - kungocheza kapena maupangiri othandizira

Final Chigamulo

Sindikuwona wopambana bwino apa. Ponseponse, Oribi ndi Google Analytics amapereka mayankho okhathamiritsa pakusanthula deta.

Google Analytics ndi dzina lodalirika pamakampani opanga mapulogalamu. Ndi luso lojambula mozama komanso lolondola, Google Analytics imakuthandizani kuti mupindule kwambiri ndi bizinesi yanu.

Komabe, nsanja sikuyenda keke kwa ambiri. Pali matani a makonda, ma metrics ndi zochitika zogwiritsira ntchito zomwe zimafuna nthawi yochuluka komanso kuphunzira.

Apa ndipamene Oribi amakunyamulirani zolemetsa kwinaku akukupatsani deta yophikidwa m'njira zomwe zingachitike zomwe zili zofunika kwambiri pabizinesi yanu.

Poganizira zamitengo, ndikupangira mtundu waulere wa Google Analytics ngati mutangoyamba kumene.

Kapena, ndi bajeti yoyenera komanso omvera ambiri, mutha kusankha Oribi kutengera dongosolo lomwe likukuyenderani bwino.